Fashion and Luxury Production in Paris
Where luxury
comes
to shoot.
Bloom is a production company and production service partner for fashion and luxury brands in Paris and across France. Louis Vuitton, Chanel, Cartier, Hublot, Audemars Piguet and Guerlain have trusted us with their campaigns, films and shoots.
DISCRETION IS PART OF THE BRIEF
Unreleased collections, new fragrances, watches months before launch: in luxury, what happens on set stays on set. NDAs, closed sets and, when needed, a truly offline shoot, with phones locked away and connectivity limited to agreed zones. Your launch stays yours.
LOCATIONS WITH A NAME
Private mansions, grand apartments, historic landmarks: the addresses that make a luxury image are rarely open to film crews. We know who owns them, who manages them and how to earn a yes. Iconic sites are negotiated directly with each landmark’s management, and we know that road well. Discover our shooting locations in France.
FASHION WEEK, WITHOUT THE CHAOS
Several times a year, Paris becomes the busiest city in fashion. Studios, crews, hair and make-up teams are booked weeks ahead and the streets are packed. We plan early, lock the right people and keep your shoot calm while the city isn’t.
STILLS AND MOTION, ONE TEAM
Campaign stills, film, social content: we produce them together, on the same days and the same sets, so your budget works twice. From daylight studios to vast soundstages, we know every stage in Paris, and the “Streets of Paris” backlot gives you the city without the permits.
NOT JUST PRODUCTION SERVICE.
Luxury deserves premium service, not a bill for every breath. We join your team like your own line producer would, look for the smart option before the expensive one, and save the extras for what really matters. The small stuff, we handle.
WHY BLOOM
- Your language, literally. Our team is fluent in English, with UK natives on board, and used to international productions.
- At ease with the biggest names. Global talent, tight security, tighter schedules.
- Precision as standard. Luxury brands expect every detail to be right. So do we.
- Any scale, same standard. From a crew of 3 to a unit of 300.
- All of France. Paris is home, and we have trusted crews in the South, on the West coast and in the Alps.
- Officially recognised. Bloom is vetted and listed by Film France–CNC, the French national film commission, as a production service company.
See our work for Louis Vuitton, Audemars Piguet, Hublot and Guerlain.
We also produce commercials and music videos in Paris and across France.
Everything we cover, from briefing to post-production →
FAQ
Can we shoot in a Paris landmark?
Often, yes. Landmarks such as the Louvre or the Eiffel Tower are negotiated directly with each site’s management, and lead times vary. The earlier we talk, the more doors stay open.
Do we need a permit for a fashion shoot on the street?
Yes. A light shoot with a small crew only needs a declaration, filed at least 5 business days ahead. Anything bigger needs a full permit, at least 15 business days ahead.
Can you produce during Fashion Week?
Yes, and it’s when planning matters most. Book early: the best studios and teams go first.
Does the French tax rebate apply to fashion films?
No, the TRIP is reserved for scripted fiction and animation. We protect your budget through smart planning and our network.
Do you work outside Paris?
Yes. Paris is our home ground, but we shoot all over France and in Monaco, with trusted crews on the Riviera and in Provence, on the West coast and in the Alps.